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Trade Marketing Manager - Delhi (#1,02,26,65,294) 

Job offer #1,02,26,65,294 in Delhi (Delhi), India

SkillSet: sales, trade, "fmcg marketing", "fmcg sales", management. Dear Candidates, Urgently looking out for Trade Marketing Manager for FMCG company in New Delhi. Job Description: Designation: Trade Marketing Manager Location: Delhi Department: Marketing Reporting to: DGM Marketing CTC: 15.00 lakhs Experience: 4 - 8 years Responsibilities 1. Design Trade Marketing strategy and action plans while overseing its implementation. 2. Analyze purchase pattern of retailers, distributors and competitive landscape for trade promotion schemes. 3. Drive on ground activation programs that promotes Sales. Performance specifics in detail: 1 Create Annual Trade Marketing Calendar with list of activites within prescribed budgets. 2 Plan and implement promotions and BTL activities targeting improvement in sales. 3 Design trade activation programs - Dealer Incentive Contest, Sales Team Incentive Contest. 4 Track competitor activity regarding product promotions, Trade and consumer offers. 5 Regularly visit market that allows to understand trends, needs, retailer profile and opportunities, with the aim of timely marketing inputs. 6 Work with sales for targeting Retail stores that need special attention. 7 Work with vendors to ensure timely design and execution of deliverables. 8 Analyze sales data and review effectiveness of trade schemes/ promotions and other activities. CANDIDATE'S DESIRABLE SKILLS: 1 Excellent in Excel, Powerpoint and presentations 2 Good with English (High fluency not a criteria) 3 Good with numbers 4 Good knowledge of printing and fabrication techniques 5 Complete Know how of sales schemes. 6 Background in exhibition/Display at Point of Sales. 7 Effective management of budgets for promotion schemes. BEST REGARDS Deepali Shahane 9167207212/9920870112

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